دور تسيير و تنمية الكفاءات في خلق الميزة التنافسية المستدامة

Abstract EN

This research aims to define the concept and types of human competencies in the organization, and the concept of managing and developing competencies.

It also aims to define the concept of competitive advantage and its sources based on resources, whether tangible or intangible, and to identify the characteristics of competencies that achieve sustainable competitive advantage and areas of their contribution to achieving competitive advantage, as well as clarifying the methodology for achieving sustainable competitive advantage through competencies.

One of the most important results that we have reached in this research is that the organization can achieve a sustainable competitive advantage through managing and developing its competencies through accurate identification of its competencies, a clear assessment of the organization's capabilities, evaluating the extent to which profit can be made from these competencies, choosing the appropriate strategy in managing and developing competencies, and finally developing a portfolio of competencies.