رهانات النص الأدبي الشعبي والرقمنة: موت أم حياة أخرى؟

Abstract EN

This article aims to investigate the continuity of the life of popular literary text despite all the developments that threatened its existence; Such as measuring and prohibiting the circulation of popular literature by the balance of religion and crowding out oral literature, the marginalization of old criticism of popular literary texts, while currently digitization is the most threatening bet as it is an old text that adopts orality and cannot withstand technology.

however, the factual results proved that the popular literary text was able to adapt to all the variables, especially the digitization bet, since the oral feature ensured him the softness that led to the continuity of his circulation and immortality.