مفهوم السيولة كتقويم نقدي أخلاقي للنزعة الاستهلاكية عند زيغمونت باومان

Abstract EN

Baumann used the concept of liquidity as a critical procedural tool for the contemporary society system from several aspects, especially the consumerism that Baumann described as dangerous, which is the case of a post-modern society in which individuality is strengthened at the expense of social tendency.

as Baumann personified this disease, describing our life as fluid and considering that the only constant in it is the variable, the speed of survival in it depends on our fearlessness and the effect of that has changed the morals of this era and became fluid, the least we can say about it, that it has become an art of the possible, and it is morals that no longer sanctify the sacred and desecrate the civil, but the standards are mixed in them within this framework, Baumann treats liquid life and presents his conception of it.