التخطيط الاستراتيجي وأثره على الأداء المالي: دراسة حالة بنك أم درمان الوطني

Abstract EN

The research dealt with strategic planning and its impact on financial performance.

The research problem stems from the fact that strategic planning is one of the essential elements in the success of the facility through upgrading performance.

As the administrative work of Omdurman National Bank is considered one of the sensitive: A review of the most important concepts Modern financial planning in light of balanced performance as it is the most important basic activities in the establishments taking the reasons for development and growth.

Knowing the importance of financial planning in increasing skills, raising the morale of employees and increasing their loyalty to their institutions.

Study and know the means, types and methods of plans that Omdurman National Bank sets in the performa = ع 47 /ce of their tasks.

To identify the problems that prevent the development of clear financial plans to improve the financial performance of Omdurman National Bank, the research adopted the following methods: The researcher uses in this research the descriptive approach and the analytical approach, and the research reached the following results: The success of institutional excellence.

There is a relationship between the bank’s management and the existence of a special section for preparing financial planning, which works to distinguish performance.The research also reached the recommendations: Omdurman National Bank should pay attention to preparing a sound strategic planning and use it as a tool for evaluating performance.