تطوير نظرية قائمة على حل المشكلات رقميا من خلال أساليب المحاكاة : حالة تسويق الاستجابة المباشرة

Origional Title

Developing a theory of digitally-enabled trial-based problem solving through simulation methods : the case of direct-response marketing.

Original URL

http://search.proquest.com/docview/1288832083

Dissertant

كلارك، جوزيف وارن

Thesis advisor

الصاوي، عمر أ.

Study Problem

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Study Methodology

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Study Results

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Degree Date

2012

University

University of Southern California

Faculty

Marshall School of Business

Department

Business Administration

University Country

United States

Degree

Ph.D.

Data Type

International Theses

Language

Arabic

Main Subjects

Marketing

Topics

• Reviews
• Internet marketing

Subject Keywords

• تسويق رقمي
• نظرية

Record ID

BIM-348054

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