المحافظة على العملاء في الصناعة المالية : تطبيق تحليل البقاء (رغم المخاطر)‎

Origional Title

Customer retention in the financial industry : an application of survival analysis.

Original URL

http://search.proquest.com/docview/288178894

Dissertant

تشينج، هونج

Thesis advisor

ويدوز، ريتشارد

Study Problem

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Study Methodology

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Study Results

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Degree Date

2008

University

Purdue University

Faculty

College of Health and Human Sciences

Department

Department of Consumer Science

University Country

United States

Degree

Ph.D.

Data Type

International Theses

Language

Arabic

Main Subjects

Marketing

Topics

• Banks
• Marketing
• Reviews
• Customer services

Subject Keywords

• التسويق
• العملاء
• بنوك

Record ID

BIM-348477

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