كشف الجوانب المظلمة لعلاقة التسويق طويلة الأمد
Origional Title
Uncovering the dark sides of long-term marketing relationship.
Original URL
http://search.proquest.com/docview/305393515
Dissertant
Thesis advisor
Study Problem
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Study Methodology
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Study Results
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Degree Date
2005
University
Hong Kong Polytechnic University
Faculty
Faculty of Business
Department
Department of Management and Marketing
University Country
China
Degree
Ph.D.
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- التسويق
- المصداقية و الإحسان
- شركات التأمين
- عملاء
- وكلاء
Record ID
BIM-370133
