Electronic commerce adoption in the Arab countries : An Empirical Study
Author
Source
International Arab Journal of E-Technology
Issue
Vol. 1, Issue 1 (31 Jan. 2009)9 p.
Publisher
Publication Date
2009-01-31
Country of Publication
Jordan
No. of Pages
9
Main Subjects
Information Technology and Computer Science
Topics
Abstract EN
This study examines the factors that affect Electronic Commerce (EC) adoption in the Arab countries.
The five countries that are represented in this study include Saudi Arabia, Qatar, Kuwait, United Arab Emirates and Yemen.
The purpose of this study is analyzing the crucial factors affecting EC adoption among the Arab consumers.
The study examines the effect of risk perception, trust and consumer knowledge on their EC adoption.
It also highlights consumer’s knowledge mediation in affecting their perception of risk and trust towards EC adoption.
Upon filtration, three hundred samples were selected for data analysis in this study.
Descriptive and inferential statistical analyses including statistical mediation technique were carried out to analyse the data.
Results reveal knowledge as the most important factor that contributes to EC adoption and it mediates consumers’ perception of risk and trust in contributing to their EC adoption.
The preliminary finding of this study was presented in the International Arab Conference of E-Technology held in Amman, Jordan from 14th to 16th October 2008.
This paper presents the complete study and further data analysis with extended report and discussions
American Psychological Association (APA)
Nathan, Robert J.. 2009. Electronic commerce adoption in the Arab countries : An Empirical Study. International Arab Journal of E-Technology،Vol. 1, no. 1.
https://search.emarefa.net/detail/BIM-38589
Modern Language Association (MLA)
Nathan, Robert J.. Electronic commerce adoption in the Arab countries : An Empirical Study. International Arab Journal of E-Technology Vol. 1, no. 1 (Jan. 2009).
https://search.emarefa.net/detail/BIM-38589
American Medical Association (AMA)
Nathan, Robert J.. Electronic commerce adoption in the Arab countries : An Empirical Study. International Arab Journal of E-Technology. 2009. Vol. 1, no. 1.
https://search.emarefa.net/detail/BIM-38589
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-38589