الإحساس و العرض : استخدام إحساس المواطن في تقييم تأثير الحملات الإعلانية
Origional Title
Perception and exposure : using citizen perceptions to assess the effectsof campaign ads.
Original URL
http://search.proquest.com/docview/305105558
Dissertant
Thesis advisor
Study Problem
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Study Methodology
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Study Results
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Degree Date
2004
University
University of Virginia
Faculty
College and Graduate School of Arts and Sciences.
Department
Woodrow Wilson Department of Politics
University Country
United States
Degree
Ph.D.
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- إحساس المواطن
- الإحساس و العرض
- الحملات الإعلانية
- محددات الإحساس بالإعلانات
Record ID
BIM-403202