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منهجية نظرية التبادل الاجتماعي لجمع البيانات بالاعتماد على الويب كجزء من جهد CRM
Origional Title
A social exchange theory approach to web-based data collection as a part of CRM effort.
Original URL
http://search.proquest.com/docview/231526359
Dissertant
Thesis advisor
Study Problem
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Degree Date
2002
University
Michigan State University
Faculty
College of Communication Arts and Sciences
Department
Department of Advertising and Public Relations
University Country
United States
Degree
Master
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- العلوم الاجتماعية
- تبادل اجتماعي
- جمع بيانات عبر الويب
Record ID
BIM-424168