تحليل مقارن للإعلان و ضوابط العلاقات العامة في عصر رقابة الجمهور المغذاة رقميا
Origional Title
A comparative analysis of the advertising and public relations disciplines in an area of digitally fueled audience control.
Original URL
http://search.proquest.com/docview/884942024
Dissertant
Thesis advisor
Study Problem
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Study Methodology
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Study Results
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Degree Date
2011
University
University of Southern California
Faculty
School for Communication and Journalism
Department
strategic public relations
University Country
United States
Degree
Master
Data Type
International Theses
Language
Arabic
Main Subjects
Topics
Subject Keywords
- التطور التكنولوجي
- تاريخ الإعلان
- تحليل مقارن
- ضوابط العلاقات العامة
Record ID
BIM-428610
