Segregation and Integration : A Study of the Behaviors of Investors with Extended Value Functions
Joint Authors
Egozcue, Martin
Wong, Wing Keung
Source
Issue
Vol. 2010, Issue 2010 (31 Dec. 2010), pp.1-8, 8 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2010-07-12
Country of Publication
Egypt
No. of Pages
8
Main Subjects
Economics & Business Administration
Business Administration
Abstract EN
This paper extends prospect theory, mental accounting, and the hedonic editing model by developing an analytical theory to explain the behavior of investors with extended value functions in segregating or integrating multiple outcomes when evaluating mental accounting.
American Psychological Association (APA)
Egozcue, Martin& Wong, Wing Keung. 2010. Segregation and Integration : A Study of the Behaviors of Investors with Extended Value Functions. Advances in Decision Sciences،Vol. 2010, no. 2010, pp.1-8.
https://search.emarefa.net/detail/BIM-461739
Modern Language Association (MLA)
Egozcue, Martin& Wong, Wing Keung. Segregation and Integration : A Study of the Behaviors of Investors with Extended Value Functions. Advances in Decision Sciences No. 2010 (2010), pp.1-8.
https://search.emarefa.net/detail/BIM-461739
American Medical Association (AMA)
Egozcue, Martin& Wong, Wing Keung. Segregation and Integration : A Study of the Behaviors of Investors with Extended Value Functions. Advances in Decision Sciences. 2010. Vol. 2010, no. 2010, pp.1-8.
https://search.emarefa.net/detail/BIM-461739
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-461739
