Nanotechnology in Medicine : From Inception to Market Domination

Joint Authors

Tasciotti, Ennio
Bellavite Pellegrini, Carlo
Sakamoto, Jason H.
Arnone, Marco
Morigi, Valentina
Tocchio, Alessandro

Source

Journal of Drug Delivery

Issue

Vol. 2012, Issue 2012 (31 Dec. 2012), pp.1-7, 7 p.

Publisher

Hindawi Publishing Corporation

Publication Date

2012-03-07

Country of Publication

Egypt

No. of Pages

7

Main Subjects

Medicine

Abstract EN

Born from the marriage of nanotechnology and medicine, nanomedicine is set to bring advantages in the fight against unmet diseases.

The field is recognized as a global challenge, and countless worldwide research and business initiatives are in place to obtain a significant market position.

However, nanomedicine belongs to those emerging sectors in which business development methods have not been established yet.

Open issues include which type of business model best fits these companies and which strategies would lead them to sustained growth.

This paper describes the financial and strategic decisions by nanomedicine start-ups to reach the market successfully, obtain a satisfactory market share, and build and maintain a competitive defendable advantage.

Walking nanomedicine-product from the hands of the inventor to those of the doctor, we explored the technological transfer process, which connects laboratories or research institutions to the marketplace.

The process involves detailed analysis to evaluate the potentials of end-products, and researches to identify market segment, size, structure, and competitors, to ponder a possible market entry and the market share that managers can realistically achieve at different time horizons.

Attracting funds is crucial but challenging.

However, investors are starting to visualize the potentials of this field, magnetized by the business of “nano.”

American Psychological Association (APA)

Morigi, Valentina& Tocchio, Alessandro& Bellavite Pellegrini, Carlo& Sakamoto, Jason H.& Arnone, Marco& Tasciotti, Ennio. 2012. Nanotechnology in Medicine : From Inception to Market Domination. Journal of Drug Delivery،Vol. 2012, no. 2012, pp.1-7.
https://search.emarefa.net/detail/BIM-468237

Modern Language Association (MLA)

Morigi, Valentina…[et al.]. Nanotechnology in Medicine : From Inception to Market Domination. Journal of Drug Delivery No. 2012 (2012), pp.1-7.
https://search.emarefa.net/detail/BIM-468237

American Medical Association (AMA)

Morigi, Valentina& Tocchio, Alessandro& Bellavite Pellegrini, Carlo& Sakamoto, Jason H.& Arnone, Marco& Tasciotti, Ennio. Nanotechnology in Medicine : From Inception to Market Domination. Journal of Drug Delivery. 2012. Vol. 2012, no. 2012, pp.1-7.
https://search.emarefa.net/detail/BIM-468237

Data Type

Journal Articles

Language

English

Notes

Includes bibliographical references

Record ID

BIM-468237