Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain
Joint Authors
Meng, Zhiqing
Jiang, Min
Shen, Rui
Xu, Xinsheng
Source
Discrete Dynamics in Nature and Society
Issue
Vol. 2013, Issue 2013 (31 Dec. 2013), pp.1-11, 11 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2013-08-01
Country of Publication
Egypt
No. of Pages
11
Main Subjects
Abstract EN
Risk-averse suppliers’ optimal pricing strategies in two-stage supply chains under competitive environment are discussed.
The suppliers in this paper focus more on losses as compared to profits, and they care their long-term relationship with their customers.
We introduce for the suppliers a loss function, which covers both current loss and future loss.
The optimal wholesale price is solved under situations of risk neutral, risk averse, and a combination of minimizing loss and controlling risk, respectively.
Besides, some properties of and relations among these optimal wholesale prices are given as well.
A numerical example is given to illustrate the performance of the proposed method.
American Psychological Association (APA)
Shen, Rui& Meng, Zhiqing& Xu, Xinsheng& Jiang, Min. 2013. Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain. Discrete Dynamics in Nature and Society،Vol. 2013, no. 2013, pp.1-11.
https://search.emarefa.net/detail/BIM-509635
Modern Language Association (MLA)
Shen, Rui…[et al.]. Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain. Discrete Dynamics in Nature and Society No. 2013 (2013), pp.1-11.
https://search.emarefa.net/detail/BIM-509635
American Medical Association (AMA)
Shen, Rui& Meng, Zhiqing& Xu, Xinsheng& Jiang, Min. Risk-Averse Suppliers’ Optimal Pricing Strategies in a Two-Stage Supply Chain. Discrete Dynamics in Nature and Society. 2013. Vol. 2013, no. 2013, pp.1-11.
https://search.emarefa.net/detail/BIM-509635
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-509635