Modeling and Analysis of New Products Diffusion on Heterogeneous Networks
Joint Authors
Source
Journal of Applied Mathematics
Issue
Vol. 2014, Issue 2014 (31 Dec. 2014), pp.1-12, 12 p.
Publisher
Hindawi Publishing Corporation
Publication Date
2014-05-28
Country of Publication
Egypt
No. of Pages
12
Main Subjects
Abstract EN
We present a heterogeneous networks model with the awareness stage and the decision-making stage to explain the process of new products diffusion.
If mass media is neglected in the decision-making stage, there is a threshold whether the innovation diffusion is successful or not, or else it is proved that the network model has at least one positive equilibrium.
For networks with the power-law degree distribution, numerical simulations confirm analytical results, and also at the same time, by numerical analysis of the influence of the network structure and persuasive advertisements on the density of adopters, we give two different products propagation strategies for two classes of nodes in scale-free networks.
American Psychological Association (APA)
Li, Shuping& Jin, Zhen. 2014. Modeling and Analysis of New Products Diffusion on Heterogeneous Networks. Journal of Applied Mathematics،Vol. 2014, no. 2014, pp.1-12.
https://search.emarefa.net/detail/BIM-509934
Modern Language Association (MLA)
Li, Shuping& Jin, Zhen. Modeling and Analysis of New Products Diffusion on Heterogeneous Networks. Journal of Applied Mathematics No. 2014 (2014), pp.1-12.
https://search.emarefa.net/detail/BIM-509934
American Medical Association (AMA)
Li, Shuping& Jin, Zhen. Modeling and Analysis of New Products Diffusion on Heterogeneous Networks. Journal of Applied Mathematics. 2014. Vol. 2014, no. 2014, pp.1-12.
https://search.emarefa.net/detail/BIM-509934
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references
Record ID
BIM-509934