الخصوصيات الثقافية في ظل إعلام العولمة بين ثقافة الأصالة و ثقافة الحداثة

Abstract EN

The paper examines the challenge posed by the globalization of the media to the cultural specificities of the countries of the world in general and the Arab and Islamic countries in particular.

It reveals the problems of the Arab and Muslim media in facing that challenge.The problems become more acute when there is no appropriate media alternative, and with presence of the constraints that limit the function of what is available.

The paper also suggests some strategies to meet the challenges of media globalization, an introduce and alternative media that employs some attributes of modernity, links the nation past with its present to build its future, and establish a culture of authenticity in a framework of respect and recognition of the other