تقنين مقياس التسويق الرياضي و وضع معاييره و مستوياته لأندية الدرجة الأولى في العراق
Other Title(s)
Legalize sports marketing scale and develop standards and levels of the first division clubs in Iraq
Author
Source
Issue
Vol. 7, Issue 5 (31 Oct. 2014), pp.93-116, 24 p.
Publisher
University of Babylon College of Physical Education
Publication Date
2014-10-31
Country of Publication
Iraq
No. of Pages
24
Main Subjects
Marketing
Sports sciences and physical education
Topics
Abstract EN
The study aimed to regulate the scale (Sports Marketing), for the purpose of derivation of standards and the development of the standard levels of first division clubs in Iraq, and to achieve those goals, the researcher used the descriptive approach, the survey manner and the standard rates study.
.
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After a series of field measures of legalizing the main tool to the research Scale (sports marketing), the heads of first division clubs in Iraq's (63), and validation, and the use of appropriate statistical methods to address the findings in order to serve the research and achieve goals, and then deriving standards and the standard levels were put which identified six levels.
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The study concluded that: the criteria derived from the rationing society, a means of evaluating and interpreting reliable in assessing the reality of (sports marketing), by comparing the level of each club with other clubs, also found: that the distribution of sample (Baghdad - North (a )), came identical to some extent with what is supposed to be, while the distribution of sample (middle and South - North (b), did not come identical to some extent with what is supposed to be.
American Psychological Association (APA)
العوادي، جاسم جابر محمد. 2014. تقنين مقياس التسويق الرياضي و وضع معاييره و مستوياته لأندية الدرجة الأولى في العراق. مجلة علوم التربية الرياضية،مج. 7، ع. 5، ص ص. 93-116.
https://search.emarefa.net/detail/BIM-754521
Modern Language Association (MLA)
العوادي، جاسم جابر محمد. تقنين مقياس التسويق الرياضي و وضع معاييره و مستوياته لأندية الدرجة الأولى في العراق. مجلة علوم التربية الرياضية مج. 7، ع. 5 (2014)، ص ص. 93-116.
https://search.emarefa.net/detail/BIM-754521
American Medical Association (AMA)
العوادي، جاسم جابر محمد. تقنين مقياس التسويق الرياضي و وضع معاييره و مستوياته لأندية الدرجة الأولى في العراق. مجلة علوم التربية الرياضية. 2014. مج. 7، ع. 5، ص ص. 93-116.
https://search.emarefa.net/detail/BIM-754521
Data Type
Journal Articles
Language
Arabic
Notes
يتضمن مراجع ببليوجرافية : ص. 116
Record ID
BIM-754521