متطلبات تدويل العلامة التجارية
Author
Source
Issue
Vol. 12, Issue 23 العلوم الاقتصادية، التجارية و علوم التسيير (31 Dec. 2017), pp.341-352, 12 p.
Publisher
University Akli Mohand Oulhadj
Publication Date
2017-12-31
Country of Publication
Algeria
No. of Pages
12
Main Subjects
Topics
Abstract EN
The economic openness of countries and the intensification of competition between them or rather between companies to increase their share in the various targeted international markets makes (the company) always thinking about ways and means to keep pace with these developments and perhaps the strategy of internationalization of its brands and external expansion or the geographical expansion of the mark is one of these the means by which the company can expand and grow and thus survive and continue in its local and international markets, in condition that the company can understand and perceive the important set of requirements which are necessary for the success of the process of internationalization of its marks through good control of various modern marketing aspects related to products and their quality and consumer behavior at the international level as well as the knowledge of changes and local and international legal complications, which oversees the management of the trademark and how to register it and protect it in various international markets
American Psychological Association (APA)
قرينات، إسماعيل. 2017. متطلبات تدويل العلامة التجارية. معارف،مج. 12، ع. 23 العلوم الاقتصادية، التجارية و علوم التسيير، ص ص. 341-352.
https://search.emarefa.net/detail/BIM-809424
Modern Language Association (MLA)
قرينات، إسماعيل. متطلبات تدويل العلامة التجارية. معارف مج. 12، ع. 23 العلوم الاقتصادية، التجارية و علوم التسيير (كانون الأول 2017)، ص ص. 341-352.
https://search.emarefa.net/detail/BIM-809424
American Medical Association (AMA)
قرينات، إسماعيل. متطلبات تدويل العلامة التجارية. معارف. 2017. مج. 12، ع. 23 العلوم الاقتصادية، التجارية و علوم التسيير، ص ص. 341-352.
https://search.emarefa.net/detail/BIM-809424
Data Type
Journal Articles
Language
Arabic
Notes
يتضمن هوامش.
Record ID
BIM-809424