أثر مركز الشراء على جودة القرارات الشرائية بالمؤسسات الصناعية لولاية تبسة : دراسة تحليلية
Other Title(s)
The impact of the buying center on the quality of purchasing decisions at industrial establishments
Joint Authors
Source
مجلة جامعة القدس المفتوحة للأبحاث و الدراسات
Issue
Vol. 2018, Issue 43، ج. 2 (28 Feb. 2018), pp.106-118, 13 p.
Publisher
al-Quds Open University Deanship of Scientific Research and Graduate Studies
Publication Date
2018-02-28
Country of Publication
Palestine (West Bank)
No. of Pages
13
Main Subjects
Topics
Abstract EN
The objective of this study is to analyze the extent to which industrial establishments perceive the concept of the buying center as one of the basic concepts in industrial marketing, and its role in improving the quality of purchasing decision making, in order to determine the effect of applying this concept on the quality of purchasing decisions in the industrial establishments of Tebessa.
The study followed a descriptive method to describe the study’s variables, in addition to the analytic method which has tested the impact of a number of independent variables on the dependent variable.
In order to achieve the objectives of the study, a sample of 37 industrial establishments in the state of Tebessa received the questionnaire to answer it.
The study confirmed the existence of a statistically significant relationship between the application of the buying center concept and the success of purchasing operation as a result of the commitment of supplier to deliver the products, which in turn reflects positively on the quality of the purchasing decision made by industrial organizations.
Finally, a number of recommendations were proposed to be considered by the industrial establishments
American Psychological Association (APA)
الطاوس، غريب ونصيب، رجم. 2018. أثر مركز الشراء على جودة القرارات الشرائية بالمؤسسات الصناعية لولاية تبسة : دراسة تحليلية. مجلة جامعة القدس المفتوحة للأبحاث و الدراسات،مج. 2018، ع. 43، ج. 2، ص ص. 106-118.
https://search.emarefa.net/detail/BIM-834825
Modern Language Association (MLA)
الطاوس، غريب ونصيب، رجم. أثر مركز الشراء على جودة القرارات الشرائية بالمؤسسات الصناعية لولاية تبسة : دراسة تحليلية. مجلة جامعة القدس المفتوحة للأبحاث و الدراسات ع. 43، ج. 2 (شباط 2018)، ص ص. 106-118.
https://search.emarefa.net/detail/BIM-834825
American Medical Association (AMA)
الطاوس، غريب ونصيب، رجم. أثر مركز الشراء على جودة القرارات الشرائية بالمؤسسات الصناعية لولاية تبسة : دراسة تحليلية. مجلة جامعة القدس المفتوحة للأبحاث و الدراسات. 2018. مج. 2018، ع. 43، ج. 2، ص ص. 106-118.
https://search.emarefa.net/detail/BIM-834825
Data Type
Journal Articles
Language
Arabic
Notes
يتضمن مراجع ببليوجرافية : ص. 118
Record ID
BIM-834825