Emotions and advertising : the persuasive advertising language of modern Kuwait in the 1960s

Other Title(s)

الإعلان و دعوات الاستعطاف : لغة الإعلان الاستدراجي في دولة الكويت 1960

Author

al-Najdi, Khalid Abd Allah

Source

Arab Journal for the Humanities

Issue

Vol. 35, Issue 139 (30 Jun. 2017), pp.285-322, 38 p.

Publisher

Kuwait University Academic Publication Council

Publication Date

2017-06-30

Country of Publication

Kuwait

No. of Pages

38

Main Subjects

Media and Communication

American Psychological Association (APA)

al-Najdi, Khalid Abd Allah. 2017. Emotions and advertising : the persuasive advertising language of modern Kuwait in the 1960s. Arab Journal for the Humanities،Vol. 35, no. 139, pp.285-322.
https://search.emarefa.net/detail/BIM-846833

Modern Language Association (MLA)

al-Najdi, Khalid Abd Allah. Emotions and advertising : the persuasive advertising language of modern Kuwait in the 1960s. Arab Journal for the Humanities Vol. 35, no. 139 (Jun. 2017), pp.285-322.
https://search.emarefa.net/detail/BIM-846833

American Medical Association (AMA)

al-Najdi, Khalid Abd Allah. Emotions and advertising : the persuasive advertising language of modern Kuwait in the 1960s. Arab Journal for the Humanities. 2017. Vol. 35, no. 139, pp.285-322.
https://search.emarefa.net/detail/BIM-846833

Data Type

Journal Articles

Language

English

Notes

Record ID

BIM-846833