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Determining Arabic typefaces suitable for flexible packaging printed by flexography
Joint Authors
Abd al-Majid, Tamir Ali
Yusuf, Khalid Talat
Muhammad, Randa Darwish
Source
Issue
Vol. 5, Issue 1 (31 Mar. 2015), pp.191-200, 10 p.
Publisher
Scientific Society for Egyptians Designers
Publication Date
2015-03-31
Country of Publication
Egypt
No. of Pages
10
Main Subjects
Abstract EN
The most common printing technique today in packaging printing is flexography especially in plastic packaging.
The effective factors for selecting the typeface and the size required in order to get high quality are readability and legibility.
The problem is most consumers can't interpret some perceivable messages or information about a product because of non-compatible typefaces variables printed by flexography printing.
Having a reference guide for Arabic fonts with suitable sizes for printing on flexible packaging using flexographic printing is very important for producing and exporting to Arab countries.
The objective of the research is to determine the suitable Arabic typefaces and its size to print the text by flexography.
Different typefaces and size of Arabic text are printed by flexography on 12 micron PET film that can be used as a monolayer or as a laminating packaging material.
The results of the study indicate that: All Arabic typefaces were unreadable in 2 pt.
size in both positive and reversed styles.
The best positive Arabic typefaces in 3 pt.
size were AXT Advertising Light, AXT Advertising Bold, and AXT Simplified Light.
Most Arabic fonts were readable in 4 pt.
size except Axt Manal and Axt Manal Black in both positive and reversed styles.
Starting from 5 pt.
font size is considered ideal in readability and legibility in both positive and reversed styles except with reversed Axt Manal font.
American Psychological Association (APA)
Yusuf, Khalid Talat& Muhammad, Randa Darwish& Abd al-Majid, Tamir Ali. 2015. Determining Arabic typefaces suitable for flexible packaging printed by flexography. International Design Journal،Vol. 5, no. 1, pp.191-200.
https://search.emarefa.net/detail/BIM-951279
Modern Language Association (MLA)
Yusuf, Khalid Talat…[et al.]. Determining Arabic typefaces suitable for flexible packaging printed by flexography. International Design Journal Vol. 5, no. 1 (2015), pp.191-200.
https://search.emarefa.net/detail/BIM-951279
American Medical Association (AMA)
Yusuf, Khalid Talat& Muhammad, Randa Darwish& Abd al-Majid, Tamir Ali. Determining Arabic typefaces suitable for flexible packaging printed by flexography. International Design Journal. 2015. Vol. 5, no. 1, pp.191-200.
https://search.emarefa.net/detail/BIM-951279
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references : p. 200
Record ID
BIM-951279