المناولة الصناعية كاستراتيجية لتحسين الأداء في المؤسسات الصغيرة و المتوسطة

Abstract EN

In view of the environmental changes that the institutions face and which have an impact on their strategic objectives, most of them resort to improving their current situation through the adoption of a set of strategic decisions such as alliance or partnership of all kinds, so handling is a type of industrial partnership, often between an industrial institution and institutions, Small and medium enterprises, which are simply characterized by their organizational structure and speed of decision making, have advantages but face many problems and difficulties, including high production costs, lack of funding sources, difficulty in marketing products, Making the handling option an important strategic choice for them to achieve integration and integration.

The study recommends that small and medium enterprises should undertake a feasibility study before entering into contracts in the framework of handling to benefit from the advantages offered by the handling centers and to create an effective mechanism to reduce the risks of contracting, which will succeed in industrial partnership and improve the performance of small and medium enterprises.