Digital public relations campaign : electronic newsletter and email as a model

Other Title(s)

حملة العلاقات العامة الرقمية : النشرة الإلكترونية و البريد الإلكتروني أنموذجا

Author

Bilqadi, Karim

Source

Arab Journal of Media Studies

Issue

Vol. 2020, Issue 5 (31 Jan. 2020)17 p.

Publisher

Arab Center for Research and Media Studies

Publication Date

2020-01-31

Country of Publication

Palestine (Gaza Strip)

No. of Pages

17

Main Topic

Media and Communication
Information Technology and Computer Science

Abstract EN

This study seeks to investigate the importance of digital public relations campaign in the field of organization, specifically the e-mail and e-newsletter as a model.

Where the development in the field of information and communication technology, such as the internet and its various services need to take advantage of different tools to attract the internal and external public.

In due to win their confidence and build good relations with him, by forming a good corporate image of the organization.

In addition, this is can be only through a Digital Public relations campaign, which is be based on a set of detailed steps involved in this research.

Key Words: Public relations -e- - Digital Public relations campaign e-newsletter mail -

American Psychological Association (APA)

Bilqadi, Karim. 2020. Digital public relations campaign : electronic newsletter and email as a model. Arab Journal of Media Studies،Vol. 2020, no. 5.
https://search.emarefa.net/detail/BIM-968640

Modern Language Association (MLA)

Bilqadi, Karim. Digital public relations campaign : electronic newsletter and email as a model. Arab Journal of Media Studies No. 5 (Jan. 2020).
https://search.emarefa.net/detail/BIM-968640

American Medical Association (AMA)

Bilqadi, Karim. Digital public relations campaign : electronic newsletter and email as a model. Arab Journal of Media Studies. 2020. Vol. 2020, no. 5.
https://search.emarefa.net/detail/BIM-968640

Data Type

Journal Articles

Language

English

Notes

Includes bibliographical references : p. 52-53

Record ID

BIM-968640