مقاربة إعادة هندسة عمليات الأعمال كآلية لتطوير و تنمية قيادة مبدعة و مبتكرة في المنظمات المعاصرة

Abstract EN

The purpose of this paper is to demonstrate the concept of business process reengineering as a modern management approach, and how it contributes as a systematic management approach by helping contemporary organizations develop and build innovative and innovative leadership that enables them to survive in an environment of intense competition and uncertainty.

The analytical approach that enabled the researcher to know what should be the case of contemporary organizations and how to build, develop and develop innovative and innovative leadership in business organizations, as the study found that re-engineering business processes can be a new management approach that opens the way for Leaders of contemporary organizations for creativity and innovation, which undoubtedly contributes to building and developing creative and innovative leadership within these organizations.