دور الحملات الإعلامية بقنوات الأطفال في نشر الوعى الصحي عن فيروس كورونا و تأثيراتها على طلاب المرحلة الإعدادية

Abstract EN

The role of media campaigns in children's channels in spreading health awareness about the Corona virus and its effects on middle school students

The study aimed to know the role of awareness campaigns in children's satellite channels in spreading health awareness among students of the preparatory stage of Corona virus and to know the effects of the campaign on the social، cognitive and behavioral dimensions of these students.

The study also aimed to know the type of information that students benefited from the study sample through following The content of the campaign and measuring the extent of benefiting from this information، and the researcher relied in its study on the survey method by selecting the physical sample and applied to a sample of 300 individuals from the respondents in the Sadat and Ashmoun schools، and the study reached its results to:
· There are statistically significant differences between the study sample students in the rate of their benefit from the information and topics that they were exposed to in the awareness campaigns in the Corona virus according to demographic variables.

· The percentages of students' exposure to their favorite satellite channels in watching awareness campaigns related to Corona virus ranged between (76.58: 49.33% )، where (Majid) came in the first order، while (Sesame) came in the last.

· There was a positive correlation with statistically significant rate of benefit from students' exposure to health awareness campaigns with Corona virus and rate of social، behavioral and cognitive effects.

· The percentages of students' benefit from following up healthy awareness campaigns in satellite channels designated for children ranged between (94.86: 33.26)، where the phrase (I make sure to wash my hands constantly for fear of my corona) came in the first order، while the phrase (after Corona I miss Playing with my friends) in the last order.

The feeling of students during watching these health awareness campaigns about the Corona virus was (anxiety) in the first place by 63.7% ، then (fear) by 25% ، and finally (none) by 5%