L’avantage concurrentiel par l’innovation marketing: etude comparative des trois operateurs de la telephonie mobile en Algerie
By: Mazghish, Jamal; Daghnush, Atrah; Yazid, Aminah. Journal of Financial, Accounting and Managerial Studies. Vol. 9, no. 2 (Dec. 2022), pp.675-692, 18 p.
Subjects: Algeria; Competitive advantage; Creativity; Marketing; Mobile phones