A contrastive stylistic study of some selected commercial advertisements in English and Arabic
المؤلف
المصدر
العدد
المجلد 2021، العدد 139 (sup2) (31 ديسمبر/كانون الأول 2021)، ص ص. 27-38، 12ص.
الناشر
تاريخ النشر
2021-12-31
دولة النشر
العراق
عدد الصفحات
12
التخصصات الرئيسية
اللغات والآداب المقارنة
الإعلام و الاتصال
الموضوعات
الملخص EN
Publication is only one of the tools used by public relations, like advertising is one-way communication.
Advertising, as a tool, has a great importance and influence in various business processes.
It is a means of communication that based on the influence of one or more individuals; by the use of one of the means of promotion available to build communication between consumers and products; advertising is the method used by the trader to effect the buyer.
A range of non-personal communication means and methods; to convey ideas and promote products and services.
The Declaration is an important means of media used by different enterprises to communicate with the public and the target customers of their business; so that, to advertise great importance in the work environment.
Advertising or publicity is an indispensable information activity for economic activities such as industry, trade, services and other economic activities, as well as for charitable and non-profit organizations and organizations, without announcing their efforts, they will not receive the social and financial support necessary to continue their work and performance of their mission.
The aims of this paper are to examine and identify the aspects of advertisements and to clarify the linguistic features by explaining all issues which are related to it with examples and giving a detailed account about the grammatical issue of 'A linguistic study of advertisement in English and Arabic' hoping to would be more interesting for English students and those who are specialized in English linguistics.
Publication is only one of the tools used by public relations, like advertising is one-way communication.
Advertising, as a tool, has a great importance and influence in various business processes.
It is a means of communication that based on the influence of one or more individuals; by the use of one of the means of promotion available to build communication between consumers and products; advertising is the method used by the trader to effect the buyer.
A range of non-personal communication means and methods; to convey ideas and promote products and services.
The Declaration is an important means of media used by different enterprises to communicate with the public and the target customers of their business; so that, to advertise great importance in the work environment.
Advertising or publicity is an indispensable information activity for economic activities such as industry, trade, services and other economic activities, as well as for charitable and non-profit organizations and organizations, without announcing their efforts, they will not receive the social and financial support necessary to continue their work and performance of their mission.
The aims of this paper are to examine and identify the aspects of advertisements and to clarify the linguistic features by explaining all issues which are related to it with examples and giving a detailed account about the grammatical issue of 'A linguistic study of advertisement in English and Arabic' hoping to would be more interesting for English students and those who are specialized in English linguistics.
نمط استشهاد جمعية علماء النفس الأمريكية (APA)
Mahmud, Sahirah Ahmad. 2021. A contrastive stylistic study of some selected commercial advertisements in English and Arabic. al-Adab Journal،Vol. 2021, no. 139 (sup2), pp.27-38.
https://search.emarefa.net/detail/BIM-1304949
نمط استشهاد الجمعية الأمريكية للغات الحديثة (MLA)
Mahmud, Sahirah Ahmad. A contrastive stylistic study of some selected commercial advertisements in English and Arabic. al-Adab Journal No. 139 (Second supplement) (Dec. 2021), pp.27-38.
https://search.emarefa.net/detail/BIM-1304949
نمط استشهاد الجمعية الطبية الأمريكية (AMA)
Mahmud, Sahirah Ahmad. A contrastive stylistic study of some selected commercial advertisements in English and Arabic. al-Adab Journal. 2021. Vol. 2021, no. 139 (sup2), pp.27-38.
https://search.emarefa.net/detail/BIM-1304949
نوع البيانات
مقالات
لغة النص
الإنجليزية
الملاحظات
Includes bibliographical references : p. 38
رقم السجل
BIM-1304949
قاعدة معامل التأثير والاستشهادات المرجعية العربي "ارسيف Arcif"
أضخم قاعدة بيانات عربية للاستشهادات المرجعية للمجلات العلمية المحكمة الصادرة في العالم العربي
تقوم هذه الخدمة بالتحقق من التشابه أو الانتحال في الأبحاث والمقالات العلمية والأطروحات الجامعية والكتب والأبحاث باللغة العربية، وتحديد درجة التشابه أو أصالة الأعمال البحثية وحماية ملكيتها الفكرية. تعرف اكثر