The effect of dynamic packaging system quality on Jordanian tourist satisfaction

العناوين الأخرى

أثر جودة نظام الحجوزات المرن على رضا العملاء من وجهة نظر مستخدمي نظام الحجوزات المرن في الأردن

مقدم أطروحة جامعية

al-Sarayirah, Wail Radwan

مشرف أطروحة جامعية

al-Dumur, Fayruz Muslih Muhammad

أعضاء اللجنة

al-Sarayrah, Aktham Abd al-Majid
Awwad, Muhammad Sulayman Uqlah
Sallum, Adil Akram Raji

الجامعة

جامعة مؤتة

الكلية

كلية إدارة الأعمال

القسم الأكاديمي

قسم إدارة الأعمال و التسويق

دولة الجامعة

الأردن

الدرجة العلمية

ماجستير

تاريخ الدرجة العلمية

2015

الملخص الإنجليزي

The study aimed to examine The Effect of Travel Dynamic Packaging System Quality on Customer Satisfaction , To achieve this objective, a questionnaire was developed for data collection., the number of valid questionnaires for analysis was (123) , where Statistic Package Version 16 (SPSS, 16) was used to analyze the questionnaire data.

The most important findings of this study were the following : 1- The perceptions of Travel Dynamic Packing system users in Jordan toward Packaging System Quality and Customer satisfaction were a high level.

2- There is effect of Travel Dynamic Packaging System Quality on Customer Satisfaction, the dimensions of dependent variable explain (55.5%) of variation in the dependent variable (Customers Satisfaction).

The study presented a number of recommendation ,the most important were; Improvement the online applications , communication networks , hardware and operating systems for Travel Dynamic Packaging System ,also Benefit from the experiences of the leading companies in this field Through attention to attracting talent and exchange , adoption of joint programs and search for the best institutional partnerships, adoption of a global and contemporary standards in light of information technology, and to enhance mutual confidence between tourist companies and the customers by improving the provision of all information through the website of these companies.

التخصصات الرئيسية

إدارة الأعمال
التسويق

الموضوعات

عدد الصفحات

65

قائمة المحتويات

Table of contents.

Abstract.

Abstract in Arabic.

Chapter One : Theoretical background.

Chapter Two : Theoretical framework.

Chapter Three : Methodology.

Chapter Four : Results, dissection, recommendations.

References.

نمط استشهاد جمعية علماء النفس الأمريكية (APA)

al-Sarayirah, Wail Radwan. (2015). The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University, Jordan
https://search.emarefa.net/detail/BIM-654263

نمط استشهاد الجمعية الأمريكية للغات الحديثة (MLA)

al-Sarayirah, Wail Radwan. The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University. (2015).
https://search.emarefa.net/detail/BIM-654263

نمط استشهاد الجمعية الطبية الأمريكية (AMA)

al-Sarayirah, Wail Radwan. (2015). The effect of dynamic packaging system quality on Jordanian tourist satisfaction. (Master's theses Theses and Dissertations Master). Mutah University, Jordan
https://search.emarefa.net/detail/BIM-654263

لغة النص

الإنجليزية

نوع البيانات

رسائل جامعية

رقم السجل

BIM-654263