Innovative mix marketing mechanisms and its impact on the organization's performance

المؤلفون المشاركون

Bin Zayd, Sarah
Kourtel, Farid

المصدر

innovation creativity

العدد

المجلد 6، العدد 6 (31 ديسمبر/كانون الأول 2016)، ص ص. 414-428، 15ص.

الناشر

جامعة البليدة 2-لونيسي علي مخبر الإبداع و تغير المنظمات و المؤسسات

تاريخ النشر

2016-12-31

دولة النشر

الجزائر

عدد الصفحات

15

التخصصات الرئيسية

الآداب

الملخص EN

given the growing complexity of market desires and argued the environment in which the enterprise operates, innovation has shifted particularly in the catalog to the imperative to continue in an enterprise environment and upgrade its performance, covering innovation today both product pricing, distribution, and promotion policies, the more developmental and innovation activity increased it will result more value and benefit obtained from Of all mix policies , and to understand how to apply innovative thinking as practices on mix marketing we are going through our research to introduced innovative mechanisms and methods which Makes the consumer prefers enterprise products of its competitors , that’s why innovative marketing has been tool of creating consumer benefit and improve enterprise performance at the same time.

نمط استشهاد جمعية علماء النفس الأمريكية (APA)

Bin Zayd, Sarah& Kourtel, Farid. 2016. Innovative mix marketing mechanisms and its impact on the organization's performance. innovation creativity،Vol. 6, no. 6, pp.414-428.
https://search.emarefa.net/detail/BIM-859261

نمط استشهاد الجمعية الأمريكية للغات الحديثة (MLA)

Bin Zayd, Sarah& Kourtel, Farid. Innovative mix marketing mechanisms and its impact on the organization's performance. innovation creativity Vol. 6, no. 6 (2016), pp.414-428.
https://search.emarefa.net/detail/BIM-859261

نمط استشهاد الجمعية الطبية الأمريكية (AMA)

Bin Zayd, Sarah& Kourtel, Farid. Innovative mix marketing mechanisms and its impact on the organization's performance. innovation creativity. 2016. Vol. 6, no. 6, pp.414-428.
https://search.emarefa.net/detail/BIM-859261

نوع البيانات

مقالات

لغة النص

الإنجليزية

الملاحظات

Includes bibliographical references : p. 425-428

رقم السجل

BIM-859261