Environmental responsibility in Algerian TV ads, reality and prospects
Other Title(s)
المسؤولية البيئية في الإعلانات التلفزيونية الجزائرية : واقع و آفاق
Joint Authors
Merraouche, Ikram
Bahri, Amirah
Source
Journal of Financial, Accounting and Managerial Studies
Issue
Vol. 7, Issue 2 (31 Dec. 2020), pp.817-836, 20 p.
Publisher
Université Larbi Ben M'hidi Oum El Bouaghi Laboratoire COFIFAS
Publication Date
2020-12-31
Country of Publication
Algeria
No. of Pages
20
Main Subjects
Topics
Abstract EN
This research is meant to show the new direction in the world that depends on adoping the environmental dimension in various institutional activities besides to look in status of algerien televisions advertisment and the embodiment of the environmental responsabilities in it.
This study concluded that the advertising in algeria is still bounded by some rules that negativitely affecte dits quality.
Also the embodiment of the environmental dimension is limited in the awarness advertissment that the state lunched to guide energitical resources where most of institution that realy produce green products are still ignoring the importance of showing the environmental dimension in their advertissments and what it could acheive of benefits and rising in their incomes.
American Psychological Association (APA)
Merraouche, Ikram& Bahri, Amirah. 2020. Environmental responsibility in Algerian TV ads, reality and prospects. Journal of Financial, Accounting and Managerial Studies،Vol. 7, no. 2, pp.817-836.
https://search.emarefa.net/detail/BIM-1085977
Modern Language Association (MLA)
Merraouche, Ikram& Bahri, Amirah. Environmental responsibility in Algerian TV ads, reality and prospects. Journal of Financial, Accounting and Managerial Studies Vol. 7, no. 2 (Dec. 2020), pp.817-836.
https://search.emarefa.net/detail/BIM-1085977
American Medical Association (AMA)
Merraouche, Ikram& Bahri, Amirah. Environmental responsibility in Algerian TV ads, reality and prospects. Journal of Financial, Accounting and Managerial Studies. 2020. Vol. 7, no. 2, pp.817-836.
https://search.emarefa.net/detail/BIM-1085977
Data Type
Journal Articles
Language
English
Notes
Includes bibliographical references : p. 835-836
Record ID
BIM-1085977