Impact of gender on customer satisfaction : Batna's airport users
Other Title(s)
تأثير نوع الجنس على رضا العملاء : مستخدمي مطار باتنة
Joint Authors
Marzuq, Sulayman
Bu Zidah, Asmahan Balqasim
Source
Revue Algérienne d'Économie et Gestion
Issue
Vol. 15, Issue 1 (30 Jun. 2021), pp.851-870, 20 p.
Publisher
University of Oran 2-Mohammed Ben Ahmed Faculty of Economics Business and Management Sciences
Publication Date
2021-06-30
Country of Publication
Algeria
No. of Pages
20
Main Subjects
Topics
Abstract EN
The aim of this paper is to investigate the existence of customer satisfaction differences based on gender regarding airports' services, taking Batna's Airport as a case study.
Customer satisfaction is considered an important key performance indicator and even a proof for quality.
Besides, airports represent an important playground for airway transport companies.
A questionnaire was prepared for the data collection using eight quality dimensions.
It was distributed in the airport directly during March 2015.
SPSS 20 was later used for the data analysis.
The results show that there are significant gender based differences in customer satisfaction and that every quality dimension affects global customer satisfaction differently based on gender.
American Psychological Association (APA)
Bu Zidah, Asmahan Balqasim& Marzuq, Sulayman. 2021. Impact of gender on customer satisfaction : Batna's airport users. Revue Algérienne d'Économie et Gestion،Vol. 15, no. 1, pp.851-870.
https://search.emarefa.net/detail/BIM-1249615
Modern Language Association (MLA)
Bu Zidah, Asmahan Balqasim& Marzuq, Sulayman. Impact of gender on customer satisfaction : Batna's airport users. Revue Algérienne d'Économie et Gestion Vol. 15, no. 1 (2021), pp.851-870.
https://search.emarefa.net/detail/BIM-1249615
American Medical Association (AMA)
Bu Zidah, Asmahan Balqasim& Marzuq, Sulayman. Impact of gender on customer satisfaction : Batna's airport users. Revue Algérienne d'Économie et Gestion. 2021. Vol. 15, no. 1, pp.851-870.
https://search.emarefa.net/detail/BIM-1249615
Data Type
Journal Articles
Language
English
Notes
-
Record ID
BIM-1249615