Factors affecting customers' acceptance of wahda bank e-service in Libya
Joint Authors
Brydan, Rashad Najib
Abd al-Nabi, Miftah H.
Source
Finance and Business Economies Review
Issue
Vol. 5, Issue 4 (31 Dec. 2021), pp.339-355, 17 p.
Publisher
Publication Date
2021-12-31
Country of Publication
Algeria
No. of Pages
17
Main Subjects
Financial and Accounting Sciences
Topics
Abstract EN
1.
This study aims to identify and analyze factors that are affecting customers' acceptance of Wahda online banking services in Libya.
The study group sample was 250 of E-banking users, who were chosen randomly by the authors of this research.
The study concluded that there was a considerable effect of Age Factor, E-Service Quality, E-Service Complexity, E-Service Skills and E-Reliability on the adoption of E-Banking services.
Age Group Factor was the most effecting element on Libyan Wahda Bank Online Customers', while E-Security issues were surprisingly the least influential factor.
This study proved the importance and effectiveness of the of the following E-Service quality dimensions: E-Banking Ease of Use, E-Efficiency, E-Design, E-Cost Effectiveness, E-System Failure and denied the existence of the effect of E-Data Protection concerns on Customers' adoption of E-banking services.
American Psychological Association (APA)
Brydan, Rashad Najib& Abd al-Nabi, Miftah H.. 2021. Factors affecting customers' acceptance of wahda bank e-service in Libya. Finance and Business Economies Review،Vol. 5, no. 4, pp.339-355.
https://search.emarefa.net/detail/BIM-1293515
Modern Language Association (MLA)
Brydan, Rashad Najib& Abd al-Nabi, Miftah H.. Factors affecting customers' acceptance of wahda bank e-service in Libya. Finance and Business Economies Review Vol. 5, no. 4 (Dec. 2021), pp.339-355.
https://search.emarefa.net/detail/BIM-1293515
American Medical Association (AMA)
Brydan, Rashad Najib& Abd al-Nabi, Miftah H.. Factors affecting customers' acceptance of wahda bank e-service in Libya. Finance and Business Economies Review. 2021. Vol. 5, no. 4, pp.339-355.
https://search.emarefa.net/detail/BIM-1293515
Data Type
Journal Articles
Language
English
Notes
-
Record ID
BIM-1293515