Social media marketing and consumer purchase intention of lifestyle : category products in India
Other Title(s)
تأثير التسويق عبر وسائل التواصل الاجتماعي على ولاء العلامة التجارية في منتجات فئة نمط الحياة : الدور الوسيط لتجربة العملاء
Author
Source
Umm al-Qura University Journal of Social Sciences
Issue
Vol. 13, Issue 2 (30 Jun. 2021), pp.233-267, 35 p.
Publisher
Publication Date
2021-06-30
Country of Publication
Saudi Arabia
No. of Pages
35
Main Subjects
American Psychological Association (APA)
Habib, Sufyan. 2021. Social media marketing and consumer purchase intention of lifestyle : category products in India. Umm al-Qura University Journal of Social Sciences،Vol. 13, no. 2, pp.233-267.
https://search.emarefa.net/detail/BIM-1389994
Modern Language Association (MLA)
Habib, Sufyan. Social media marketing and consumer purchase intention of lifestyle : category products in India. Umm al-Qura University Journal of Social Sciences Vol. 13, no. 2 (Apr. / Jun. 2021), pp.233-267.
https://search.emarefa.net/detail/BIM-1389994
American Medical Association (AMA)
Habib, Sufyan. Social media marketing and consumer purchase intention of lifestyle : category products in India. Umm al-Qura University Journal of Social Sciences. 2021. Vol. 13, no. 2, pp.233-267.
https://search.emarefa.net/detail/BIM-1389994
Data Type
Journal Articles
Language
English
Notes
Record ID
BIM-1389994
