Assessing awareness and level of understanding of TQM success factors : benchmarking critical factors for TQM in Jawwal

Dissertant

Barrouk, Mahir

Thesis advisor

Baydun, Samir

University

Birzeit University

Faculty

Faculty of Business and Economics

Department

Department of Business Administration

University Country

Palestine (West Bank)

Degree

Master

Degree Date

2006

English Abstract

This study was carried to identify activities which are critical for the success of TQM implementation in Jewel Company, a questionnaire was distributed throughout all Jewel managers to assess the awareness and level of understanding of TQM success factors in Jewel, with a response rate of 98 %.

The major purpose of the survey is to collect data on how Jewel managers perceive the critical quality factors of successful TQM implementation.

Secondly, the survey aims at creating a basis for benchmarking with other experiences to identify areas of over and under emphasis.

Thirdly, to measure how Jewel managers rank the critical factors for successful implementation of TQM initiatives.

Benchmarking the twenty two critical quality factors across the Palestinian study and the original study by Ramirez and Looney, using the result of their studies, was a useful reference to assess the level of awareness and understanding of TQM implementation in the Jewel Company Moreover, the Benchmarking process revealed that the level of awareness and understanding of TQM success factors in Jewel Company is low compared to the responses of the original study’s sample, and is high compared to responses to the Palestinian study’s sample.

Main Subjects

Economics & Business Administration

Topics

• Palestine
• Quality assurance
• Total quality management

No. of Pages

124

Table of Contents

• APA
• MLA
• AMA

Language

English

Data Type

Arab Theses

Record ID

BIM-301962