Acceptance of cloud storage among a sample of Moroccan University students
Dissertant
Thesis advisor
University
Al Akhawayn University
Faculty
The School of Business Administration
University Country
Morocco
Degree
Master
Degree Date
2013
English Abstract
The report at hand provides an explanation of a study that was undertaken as part of the completion of the MBA program at AlAkhawayn University in Ifrane.
The objective of this study is the evaluation of the potential acceptance of Cloud Storage technology in Morocco.
In other words, the aim is to increase understanding of the factors that influence acceptance of cloud storage within an emerging economy.
A modified version of the technology acceptance model (TAM) that includes the additional constructs of gender, personal innovativeness in IT, perceived trust and subjective norms was used in the research.
As the target population is university students, a sample of 560 university students in Morocco was surveyed to have an insight about the issue in question Next, the data was analyzed using multiple regression and the results are discussed in the report along with possible implications and limitations of the study
Main Subjects
Economy and Commerce
Information Technology and Computer Science
Topics
No. of Pages
51
Table of Contents
Table of contents.
Abstract.
Chapter One : Introduction and statement of the problem.
Chapter Two : Scope and purpose of the project.
Chapter Three : Literature review.
Chapter Four : Research methodology.
Chapter Five : Data and analysis.
Chapter Six : Discussion and conclusion.
References.
American Psychological Association (APA)
Ouaaziz, Sana Ait. (2013). Acceptance of cloud storage among a sample of Moroccan University students. (Master's theses Theses and Dissertations Master). Al Akhawayn University, Morocco
https://search.emarefa.net/detail/BIM-624826
Modern Language Association (MLA)
Ouaaziz, Sana Ait. Acceptance of cloud storage among a sample of Moroccan University students. (Master's theses Theses and Dissertations Master). Al Akhawayn University. (2013).
https://search.emarefa.net/detail/BIM-624826
American Medical Association (AMA)
Ouaaziz, Sana Ait. (2013). Acceptance of cloud storage among a sample of Moroccan University students. (Master's theses Theses and Dissertations Master). Al Akhawayn University, Morocco
https://search.emarefa.net/detail/BIM-624826
Language
English
Data Type
Arab Theses
Record ID
BIM-624826
