دور التسويق الداخلي في الحد من الأخطاء الطبية : دراسة ميدانية على عينة من مستشفيات الجلفة

Abstract EN

I19.

The purpose of the study is to show the dimensions of internal marketing and to measure its role in reducing medical errors and improving the quality of health services, and to show the importance of the study through the impact of internal marketing on the health sector and its workers, and then on the quality of health services provided to patients.

In a sample of health workers from the Wilaya of Djelfa at the hospital level, the results were processed under the spss program and the study showed the role of internal marketing in reducing medical errors