Effect of internal brand communication on organizational citizenship behavior of employees in hotels
By: Gharib, Raniya Hafiz; Umar, Abd al-Munim; Salimah, Adil. Journal of the Faculty of Tourism and Hotels-University of Sadat City. Vol. 5, no. 2, p. 2 (Dec. 2021), pp.147-165, 19 p.
Subjects: Data analysis; Organizational citizenship; Quantitative research; Regression analysis; Trademarks