Change management in the era of the humanization of enterprises: key concepts and perspectives

Abstract EN

The main objective of the study was to try to address the issue of managing change, in terms of presenting the main concepts related to change, its types, importance, tools and objectives, and then how to manage it in order to improve the performance of the enterprises, The latter, which is one of the cornerstones of the management of modern enterprises; The study concluded that change management has a positive role in humanizing enterprises by working to make the main objective of change not only the physical "technological" and financial aspect, but the human aspect that is considered the best investment is to invest in human capital and to strengthen the relationship with internal and external customers.