The impact of customer relationship management on customer behavior : case study of ooredoo for telecommunications
By: Isa, Sayyid Ahmad Hajj; Thabit, Thabit Hasan; Hanniche, Hadj. La Revue des Sciences Commerciales. Vol. 17, no. 1 (Jun. 2018), pp.67-78, 12 p.
Subjects: Case studies; Communications management.; Customer relationship; Customer relationship management