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أطروحات عالمية

برامج ولاء العملاء : القيمة الاستراتيجية لتسويق العلاقات

بواسطة : لاسي، راسل وين. دكتوراه؛ جامعة ألاباما؛ 2003

الموضوعات: المراجعات؛ علاقات العملاء؛ ولاء العملاء

أطروحات عالمية

عوامل النجاح الهامة للمبادرات التقنية لإدارة علاقات العملاء (CRM)‎

بواسطة : لي كام وا، بيتر. ماجستير؛ جامعة كونكورديا؛ 2002

الموضوعات: المراجعات؛ علاقات العملاء؛ كندا

أطروحات عالمية

إطار مفاهيم و اختبارات تجريبية لسوابق و عواقب سمعة الشركة : دراسة أسواق المستهلك

بواسطة : لونج تولبرت، سيلفيا جان. دكتوراه؛ جامعة ولاية أوهايو؛ 2000

الموضوعات: المراجعات؛ علاقات العملاء؛ الأعمال التجارية؛ النجاح

الشهادات التدريب

برامج المهارات الذاتية و خدمات العملاء : إدارة علاقات العملاء

الجهة المسؤولة: شركة بيت المشورة للاستشارات المالية (الدوحة، قطر)

الموضوعات: الإدارة؛ الإسلام؛ المؤهلات التعليمية؛ خدمات العملاء؛ علاقات العملاء

مقالات

L’évaluation de différents leviers du marketing digital au sein d’Algérie poste

By: Hammush, Jamilah; Bu Abd Allah, Wasilah. Revue Economie et Management. Vol. 21, no. 2 (Dec. 2022), pp.105-125, 21 p.

Subjects: Algeria; Customer relations; Electronic commerce; Internet marketing; Mail

مقالات

Les enjeux de la gestion de la relation client au sein d'une entreprise de service : illustration à travers le cas d'Algérie télécom

By: Bu Baghlah-Shaykh, Nabilah. Economic Visions Review. Vol. 12, no. 2 (Dec. 2022), pp.165-179, 15 p.

Subjects: Algeria; Consumer satisfaction; Corporations; Customer loyalty; Customer relations

مقالات

The impact of CRM on competitive advantage : SIN, TSE and YIM model case study : telecom operators in Algeria

By: Bu Dayf, Ilyas. Journal of Economics and Management. Vol. 22, no. 1 (Dec. 2022), pp.18-32, 15 p.

Subjects: Algeria; Competition; Customer relations

مقالات

The influence of fintech on customer retention in Algeria

By: Bu Bidi, Raniya. Journal of Economic Integration. Vol. 10, no. 4 (Dec. 2022), pp.520-534, 15 p.

Subjects: Algeria; Banks; Customer relations; Finance; Scientific innovations

مقالات

The impact of competitive intelligence on achieving customer relationship management : case of mobilis corporation

By: Milyani, Shukri. Les Cahiers du MECAS. Vol. 18, no. 2 (Dec. 2022), pp.38-51, 14 p.

Subjects: Algeria; Competition; Competitive advantage; Customer relations; Mobilis

مقالات

The Role of 4Rs Marketing Mix in Enhancing Customer Trust: a field study in popular credit bank of Algeria (CPA)‎

By: Si Yahya, Samirah; Sibti, Jiribi. Journal of Financial, Accounting and Managerial Studies. Vol. 9, no. 2 (Dec. 2022), pp.595-614, 20 p.

Subjects: Algeria; Consumer confidence; Customer relations; Marketing mix; Popular Loan Bank

مقالات

Exploring permission based tourism marketing drivers and challenges from the customer perspectives

By: Ali, Hanan Mahir; Wahbah, Marwah Sayyid; Badr al-Din, Raghdah Muhammad. Journal of Association of Arab Universities for Tourism and Hospitality. Vol. 22, no. 1 (Jun. 2022), pp.75-91, 17 p.

Subjects: Customer relations; Egypt; Internet marketing; Marketing; Tourism

مقالات

Factors influencing customer relationship management system adoption in Palestinian small and medium enterprises : experts verification using interquartile range

By: Salah, Umar; al-Zaghal, Qadri. Palestine Technical University Kadoorie Research Journal. Vol. 9, no. 4 (2021), pp.80-99, 20 p.

Subjects: Customer relations; Small enterprises; Small projects

مقالات

Impact of customer relationship management on customer retention in hotels

By: Sad, Samih G.; Kamil, Nansi J.. Journal of Association of Arab Universities for Tourism and Hospitality. Vol. 21, no. 3 (2021), pp.152-161, 10 p.

Subjects: Cairo; Customer relations; Hotels

مقالات

Customer value analysis using weighted RFM model : empirical case study

By: Bilhadj, Tariq. Al-Bashaer Economic Journal. Vol. 7, no. 3 (Dec. 2021), pp.932-948, 17 p.

Subjects: Case studies; Customer relations; Management; Public relations; Value analysis (Cost control)

مقالات

The use of electronic customer relationship management (E-CRM)‎ features through hotel' website to enhance customer loyalty and brand image

By: Ibrahim, Yasir; Abbas, Tamir Muhammad; Kamal, Muhammad Ahmad. Journal of Association of Arab Universities for Tourism and Hospitality. Vol. 21, no. 1 (Dec. 2021), pp.103-125, 23 p.

Subjects: Customer relations; Hotels; Imagination; Trademarks; Web sites

مقالات

The impact of customer relationship management strategy on achieving competitive advantage "a case study of the banking sector : case of local development bank BDL

By: Mizwar, Amal; Ibn Jarwah, Hakim; Shawqi, Shadili. Journal of Quantitative Economics Studies. Vol. 7, no. 1 (2021), pp.449-462, 14 p.

Subjects: Competition; Consumer satisfaction; Customer relations; Hassi Messaoud

مقالات

La digitalisation sociale de la relation client : quand le consommateur Algérien prend le pouvoir

By: Chaida, Hadjera. Revue des Economies Financières Bancaires et de Management. Vol. 10, no. 2 (2021), pp.789-808, 20 p.

Subjects: Algeria; Behaviour; Consumers; Customer relations; Web 2.0

مقالات

The impact of online communities-based social customer relationship management (s-crm)‎ on customer loyalty and brand image on hotels

By: Ahmad, Yasir Ibrahim; Abbas, Tamir Muhammad; Kamal, Muhammad Ahmad. Journal of Association of Arab Universities for Tourism and Hospitality. Vol. 21, no. 2 (Dec. 2021), pp.206-232, 27 p.

Subjects: Customer relations; Hotels; Social media; Social networking Web sites; Trademarks

مقالات

Customer value and its impact on improving the organization's reputation : applied research in Hilla municipality directorate

By: al-Raibawy, Sadun Hammud Juthayr; Tawfiq, Ali Sabah Muhammad. Journal of Administration and Economics. Vol. 10, no. 39 (Sep. 2021), pp.77-99, 23 p.

Subjects: Applied research; Customer relations; Nonprofit organizations; Standard deviations; Statistics

مقالات

Factors driving higher engagement rates of digital video advertising

By: Aboud, Dina G.. Journal of Architecture, Arts and Humanistic Science. Vol. 6, no. 28 (Jul. 2021), pp.620-631, 12 p.

Subjects: Customer relations; Electronic advertising; Mobile phones; Multimedia systems; Trademarks

مقالات

The impact of customer value elements in building customer life value : study of convenient sample of smartphone users in Algeria

By: Fashit, Hamid; Mawlud, Kamal. Revue Stratégie et Développement. Vol. 11, no. 4 (Jul. 2021), pp.511-529, 19 p.

Subjects: Algeria; Customer relations; Smartphones

مقالات

Déterminer les facteurs affectant le management de la relation client qui affecte la performance de la banque : test et validation empirique

By: Berrahi, Khayr al-Din. Les Cahiers du MECAS. Vol. 17, no. 3 (Jun. 2021), pp.133-145, 13 p.

Subjects: Banks; Customer relations

مقالات

The effectiveness of organizational culture for coordinating customers' relationships : case of mobilis

By: Samihah, Buyanini; Baqdur, Aishah. Journal of Studies in Economics and Management. Vol. 4, no. 1 (2021), pp.924-938, 15 p.

Subjects: Case studies; Culture of work; Customer relations

مقالات

Le rôle de gestion de la relation client dans la création d'un avantage concurrentiel durable : cas de l'opérateur de la téléphonie mobile mobilis

By: Bin Jufah, Nahil. innovation creativity. Vol. 10, no. 1 (2020), pp.337-354, 18 p.

Subjects: Brand loyalty; Competition; Customer relations; Telecommunications

مقالات

The effect of customer relationship management adoption on financial performance : an empirical study

By: Bu Abd Allah, Hafizah. Journal of Economic Integration. Vol. 8, no. 4 (Dec. 2020), pp.331-343, 13 p.

Subjects: Customer relations; Financial performance

مقالات

The impact of CRM on customer satisfaction and customer loyalty : mediation effect of customer perceived value (evidence from hospitality industry)‎

By: al-Shaykh, Samiyah A.Hanna; Hamdi, Husni; Hamdi, Muhammad…[et al.]. Journal of Alexandria University for Administrative Sciences. Vol. 57, no. 4 (Sep. 2020), pp.87-119, 33 p.

Subjects: Case studies; Consumer satisfaction; Customer relations; Quantitative research; Researchers

مقالات

Business intelligence : a managerial tool to improve business performance case study : Henkel Algeria

By: Yabuche, Asma; Bu Khatim, Mustafa. Revue Stratégie et Développement. Vol. 10, no. 1 (2020), pp.28-45, 18 p.

Subjects: Algeria; Business intelligence; Case studies; Customer relations; Decision making

مقالات
1
عدد الاستشهادات
في قاعدة ارسيف

The effect of lean supply chain practice on supply chain performance in Egypt manufacturing industry

By: Mahmud, Hana Muhammad; Labib, Ashraf Adil; Nur, Aishah Tariq. Journal of Alexandria University for Administrative Sciences. Vol. 57, no. 1 (Jan. 2020), pp.261-303, 43 p.

Subjects: Business logistics; Customer relations; Information technology; Labour relations; Positivity effect

مقالات

The effects of digital marketing on customer relationships

By: Bilabid, Faizah; Shannaq, Samiha; Mukadam, Abd al-Jalil. al-Manhel Economique. Vol. 2, no. 2 (Dec. 2019), pp.255-266, 12 p.

Subjects: Attitudes; Brand loyalty; Feeds; Labour relations; Trademarks

مقالات

It, crm enhancing and the economic development

By: Ali, Nawfal K.; Shammaa, Abd al-Ghafur W.. Al-Riyada for Business Economics Journal. Vol. 5, no. 2 (Jun. 2019), pp.185-203, 19 p.

Subjects: Customer relations; Economic development; Information technology

مقالات

L’effet médiateur de l’expérience client sur la relation entre la gestion des réclamations et la fidélité du client

By: Hammush, Jamilah; al-Hawwari, Djamil. Revue des Sciences Economiques, de Gestion et Sciences Commerciales. Vol. 11, no. 2 (Dec. 2018), pp.454-469, 16 p.

Subjects: Complaints (Civil procedure); Customer loyalty; Customer relations

مقالات
1
عدد الاستشهادات
في قاعدة ارسيف

The impact of customer relationship management on customer behavior : case study of ooredoo for telecommunications

By: al-Hajj Isa, Sayyid Ahmad; Thabit, Thabit Hasan; Hanniche, Hadj. La Revue des Sciences Commerciales. Vol. 17, no. 1 (Jun. 2018), pp.67-78, 12 p.

Subjects: Case studies; Communication; Customer relations; Management

مقالات

Les normes de la gestion de la qualité ISO 9000 comme facteur de régulation des relations d'agence : cas de la relation entreprise-client

By: Bu Zidah, Zahiah; Leghima, Aminah Aissat; Malik, Nadir. Les Cahiers du MECAS. Vol. 14, no. 1 (Jun. 2018), pp.109-119, 11 p.

Subjects: Agency (Law); Customer relations; ISO 9000 Series Standards; Total quality management

مقالات

Relationship marketing : advantages, limitations and its effect on the customer loyalty at university hotels

By: Radi, Ahmad; Atiyyah, Muhammad Adil. Journal of the Faculty of Tourism and Hotels. Vol. 14, no. 2 (2017), pp.46-65, 20 p.

Subjects: Customer relations; Egypt; Hotels; Marketing; Tourism

مقالات

The impact of information technology on customer relationship management : case study : travel agencies in Batna

By: Khanufah, Wardah; Bin Zayyani, Iman. Numero Economique. Vol. 1, no. 32 (Oct. 2017), pp.403-412, 10 p.

Subjects: Batna (State); Customer relations; Information technology; Tourism sector; Travel agencies

مقالات

Determinants of customer relationship management (crm)‎ in the Egyptian commercial banks : a proposed model

By: Muhammad, Samar Mustafa Husni. [The Journal of Business Research]. Vol. 39, no. 2 (2017), 32 p.

Subjects: Commercial banks; Customer relations

مقالات

The role of sales forces management in establishment a long term relationship with the industrial customer in the business to business market : case study of the new glass company-NOVER-chlef

By: Maddah, Nadiyah; Mirzaq, Ashur. Numero Economique. Vol. 2, no. 29 (Jan. 2017), pp.397-408, 12 p.

Subjects: Business; Customer relations; Labour market; Management; Sales

رسائل جامعية

The effect of customer orientation on customer satisfaction and examining the mediating effect of service quality : a case study at pharmacy one

By: Hawa, Hind Nathir Said. Master; Middle East University; 2015

Subjects: Amman; Case studies; Drugs; Jordan; Evaluation

مقالات
1
عدد الاستشهادات
في قاعدة ارسيف

La gestion de la relation client dans les banques : un outil de fidélisation du client

By: Sharif, Layla. Revue du Chercheur. No. 15 (2015), pp.161-173, 13 p.

Subjects: Banking; Banks; Customer relations; Customer services; Management

رسائل جامعية

The impact of relationships management in infrastructure projects performance in the Gaza Strip

By: Amin, Tariq Walid. Master; Islamic University; 2014

Subjects: Construction projects; Gaza Strip; Palestine; Customer relations; Management

مقالات

L’entreprise Marcaine et le CRM1 : une étude empirique des entreprises de la région de casablanca et de fès-boulemane

By: Aftiss, Ahmad. Dossiers de Recherches en Economie et Gestion. No. 3 (Sep. 2014), pp.106-129, 24 p.

Subjects: Competition; Corporations; Economic surveys; Marketing; Morocco

رسائل جامعية

Investigating the impact of E-CRM on customer loyalty : a case of B2B in Zain company in Jordan

By: Rabbai, Rula Abd al-Qadir. Master; Middle East University; 2013

Subjects: Case studies; Jordan; Telecommunications; Electronic commerce; Management

رسائل جامعية

The effect of strategic customer relationship management capability practice on customer satisfaction : a case study in Abu Khader auto car company in Amman

By: al-Madani, Fadi Faris. Master; Middle East University; 2013

Subjects: Commerce; Consumers; Employees; Management; Strategic planning

رسائل جامعية

The effect of information technology (IT)‎ capabilities and customer relationship management (CRM)‎ on marketing performance : an empirical study on commercial Jordanian banks in Amman

By: Sirbil, Maryam. Master; Middle East University; 2012

Subjects: Amman; Banks; Jordan; Information technology; Marketing

رسائل جامعية

The effect of corporate governance on customer relationship quality and marketing performance

By: al-Qudah, Muzaffar Yunus. Master; Middle East University; 2012

Subjects: Business enterprises; Jordan; Management; Marketing; Quality assurance

مقالات

Customer relationship management as the competitive strength for the organization

By: Jaradat, Nasir Muhammad; Urayqat, Ahmad. Journal of Social Affairs. Vol. 29, no. 115 (Sep. 2012), pp.11-35, 25 p.

Subjects: Customer relations; Management

مقالات
1
عدد الاستشهادات
في قاعدة ارسيف

Factors determining customer relationship management practices : the context of Jordanian commercial banks

By: Awwad, Muhammad Sulayman Uqlah; al-Adayilah, Raid Muhammad. Jordan Journal of Business Administration. Vol. 8, no. 1 (2012), pp.208-220, 13 p.

Subjects: Banking; Banks; Jordan; Customer relations; Management

مقالات

Integrating customer relationship management and human resource management : an exploratory study in the banking industry in Egypt

By: Atiyyah, Narmin Majdi. Arab Journal of Administrative Sciences. Vol. 19, no. 1 (Jan. 2012), pp.126-152, 27 p.

Subjects: Customer relations; Personnel management

رسائل جامعية

Investigating the impact of customer orientation, relationship quality, and strategic flexibility on customer loyalty : an applied study on SMEs in commercial banks in Jordan

By: Ubaydat, Umar Salim. Master; Middle East University; 2011

Subjects: Banking; Banks; Jordan; Management; Strategic planning

رسائل جامعية

The relationship between Porter generic strategies and strategic orientation : an applied study on Jordanian human drugs industrial companies

By: Abd al-Rahim, Ibrahim Rafid. Master; Middle East University; 2011

Subjects: Jordan; Competition; Management; Marketing; Strategic planning

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